Now in early access

Find the right channel partners.
In 10 minutes, not 6 months.

Pairlot is an AI-powered partner discovery platform for ISVs. Our 30+ signal pipeline delivers a ranked, pre-qualified partner shortlist — so you stop guessing and start closing.

30+ Intelligence signals
<10 min Time to shortlist
20 yrs Channel expertise
3 tiers Discovery to outreach
Partner discovery has always been broken.

Most ISVs rely on referrals, gut feel, and spreadsheets. The result is predictable — and costly.

Months of manual research

Identifying even a shortlist of candidate partners takes weeks of searching, emailing, and qualifying — before a single conversation happens.

🎯
Wrong-fit partners dominate

Without ecosystem data, ISVs pursue partners with poor client overlap, wrong geography, or misaligned incentives — wasting pipeline and relationships.

💸
Dead LOIs and stalled deals

Even after months of effort, most partnerships never activate. The root cause is almost always a mismatch that proper intelligence would have surfaced early.

The old way vs. Pairlot
1
Manual research — weeks Googling, LinkedIn searches, analyst reports
2
Cold outreach — weeks Emails ignored, gatekeepers, long response cycles
3
Discovery calls — months Half are wrong-fit, found out only after 3 meetings
4
LOI — sometimes If you're lucky, 6+ months after you started

Pairlot shortlist — under 10 minutes Ranked, pre-qualified, signal-verified — ready to act on
From brief to shortlist in four steps.

Our AI pipeline runs 30+ signals across your target ecosystem so you don't have to.

Step 01
📋

Define your brief

Tell us your product, target markets, ideal partner profile, and geographic priorities. Takes under 10 minutes.

Step 02
🔍

Signal pipeline runs

Our 30+ signal AI engine analyses ecosystem fit, client overlap, partnership history, capacity, and alignment.

Step 03
📊

Ranked shortlist delivered

You receive a pre-qualified, ranked partner shortlist — with intelligence on each partner, not just names.

Step 04
🤝

Activate & close

Optional: we handle outreach, introductions, and managed conversations — moving you from insight to engagement.

Three tiers. One clear outcome.

Pairlot covers discovery, intelligence, and outreach — the three stages where most ISVs lose the most time and money.

Tier A
Partner Discovery

  • Ranked partner shortlist
  • 30+ signal analysis
  • Ecosystem fit scoring
  • Delivered in under 10 min
Express interest →
Tier B
Discovery + Intelligence

  • Everything in Tier A
  • Deep partner profiles
  • Client overlap analysis
  • Competitive positioning
Express interest →
The roadmap ahead.

We're building toward a complete partner intelligence layer. Here's a preview of what's taking shape — without giving away the details just yet.

🔮
Founding cohort inputEarly access members shape which of these ships first — and how.
Direction 01
📡

Ecosystem Monitor

Continuous intelligence on your partner ecosystem — signals, shifts, and opportunities surfaced automatically, not on request.

more to come
Direction 02
🏆

Partner Health Scoring

A living scorecard for your active partner relationships — tracking engagement, pipeline contribution, and risk indicators over time.

more to come
Direction 03
🗺️

Ecosystem Mapping

Visual intelligence on how your ecosystem connects — who's partnering with whom, where the white spaces are, and where you fit.

more to come
Direction 04

Activation Intelligence

Moving beyond discovery into the activation layer — context-aware signals that tell you when and how to engage each partner.

more to come
Direction 05
🔗

CRM & Stack Integration

Partner intelligence delivered where your team already works — not in a separate dashboard that nobody logs into.

more to come
Direction 06
🌐

Multi-Ecosystem Expansion

Extending the signal pipeline beyond SAP into adjacent VAD and cloud ecosystems — with the same depth, not just broader coverage.

more to come
Built by people who've lived the channel.

We don't just analyse data — we understand what makes a partner relationship actually work.

🧠

AI precision, human judgment

Our 30+ signal pipeline is built on 20+ years of enterprise channel experience — not generic ML models trained on public data.

Speed without sacrifice

Under 10 minutes for a full shortlist. Not because we cut corners — because we automate the parts that shouldn't require human hours.

🎯

Discovery-first, by design

We sit at the top of your partner funnel — the intelligence layer before execution. Purpose-built for ISVs who need the right partners, not just more partners.

🔒

Pricing that never moves

Our tiers are fixed. We never negotiate on price — only on scope. You always know exactly what you're getting and what it costs.

🌐

SAP ecosystem depth

With 20+ years serving enterprise clients in VAD networks, we have unmatched visibility into the SAP and adjacent partner ecosystems.

🏗️

Backed by Globus Edge

Pairlot is built and operated by Globus Edge — a 20-year ecosystem services firm. The intelligence is automated; the judgment behind it is not.

Pairlot is a product of

Globus Edge →

Ready to find your right-fit partners?

We're onboarding a select group of ISVs this quarter. Express your interest through Globus Edge and we'll be in touch.

Express your interest → About Globus Edge